Facebook Blueprint

Explore self-paced and step-by-step Facebok tutorials that can help you build your digital marketing knowledge and bring your organisation online.

Each panel below contains an explanation of topics covered under that heading and the duration of videos in that playlist.

To get started, please click on a panel heading to open or close the respective panel. We recommend you view content in the order shown. 

Further headings will be added shortly. 

Create A Facebook Page

 

We recommend you view videos in the playlist as ordered. Click on the in-video icon to select other playlist content to view.

1:17 - Business Page Overview
1:46 - Business Page Basics
1:34 - Business Page Tour
1:19 - Page Category Tips
1:15 - Page Name Tips
1:52 - Profile Picture Tips
1:48 - Tips to Build Your Following
1:42 - Username Tutorial
1:19 - Page Description Tips
1:30 - CTA Button Tutorial
1:42 - How to Help People Find Your Business
1:10 - Business Ratings and Reviews Overview
1:36 - How to Assign Page Roles

 
 

 

Create Your First Post

 

We recommend you view videos in the playlist as ordered. Click on the in-video icon to select other playlist content to view.

1:44 - Facebook Posts Overview
2:05 - Post Images and Videos
2:12 - Use Facebook Live
1:54 - Offers and Discounts
2:21 - Create a Poll
2:26 - Tag Products
2:40 - Create a Job Post
2:27 - Build Strong Posting Habits
2:38 - Explore Page Insights
3:18 - Schedule Your Posts

 
 

 

Get Started With Events

 

We recommend you view videos in the playlist as ordered. Click on the in-video icon to select other playlist content to view.

3:00 - How to Create an Event for Your Business
1:45 - How to Promote an Event on Facebook
2:15 - How to Promote an Event Off Facebook
3:09 - How to Create a Paid Event Promotion
2:41 - Inspiration
2:26 - How to Manage an Event
3:09 - How to Use Insights
1:13 - Business Events Overview

 
 

 

Get Started With Groups

 

We recommend you view videos in the playlist as ordered. Click on the in-video icon to select other playlist content to view.

2:01 - Groups for Business Overview
1:52 - How to Create a Group for Your Business
2:52 - How to Manage Your Group
3:05 - Privacy Basics
2:03 - Tips to Grow Your Group
2:26 - Tips for Group Moderators
1:55 - How to Use Insights
1:48 - How to Plan an Event for Your Group